I was worried about this album - and man, I didn't want to be.
Because if you've been following the continuing saga of the Syco Music girl groups Fifth Harmony and Little Mix - of which I've covered two records apiece from both band - I've been coming to the stark realization that the groups really are being mismanaged across the board, from production all the way up to marketing. For some ungodly reason Fifth Harmony was pushed towards R&B on their first record and added more tropical touches for their second - and it became all the more apparent they should be making pop music, and certainly not pop/R&B. They barely wrote their own music or actually harmonized, their most pitchy and frustrating singer Camila was pushing her own pop career in a Nicole Scherzinger sort of way, and their best songs off of 7/27 were when they were making pop music, like that tropical collaboration with Fetty Wap 'All In My Head (Flex)'!
Little Mix, on the other hand... well, Salute was the first clue that they could easily step into a pop/R&B mold and do just fine. They harmonized, they had great chemistry, they started taking a much more active role in writing the songs... and yet Syco - backed by Simon Cowell - insisted on pushing them as the plastic pop group, with all of the bottom shelf production that their label deigned to give them. Sure, it's led to international success and a string of #1 hits in the U.K., but it's almost meant that any effort to break them in the United States has been token, whereas if they had been packaged as the next Destiny's Child they'd probably be competitive in the U.S., especially over the past few years where R&B has been a lot bigger. And yes, Get Weird was a good pop album, but Salute was the evidence for me that they could do more... provided, of course, they had a budget or producers and guest stars who didn't suck. And that's why I had reservations about Glory Days, because it looked like it was going even more pop, and I had zero faith Syco would actually give them the production to make great pop music in the mold of Girls Aloud or even The Spice Girls. To put it another way, there was cowriting credits from Meghan Trainor and their only guest star on this record was Charlie Puth. All of that gave me a real sinking feeling, but hey, 'Shout Out To My Ex' was good, this could turn out well, right?