And this leaves Jay Rock, the California MC I've always been inclined to brand as the bruiser, the former Blood gang member who will drop ruthlessly hard bars to cater to a tougher rap audience. You could argue that he shares the most in common with Schoolboy Q, but Jay Rock always struck me as harder. Combined with the gruff intensity of his delivery, it's no surprise that he managed to snag a major label deal with Warner Bros off of a slew of high-powered mixtapes - a deal that went precisely nowhere. He eventually wound up signing with Tech N9ne's imprint Strange Music to finally release his debut album Follow Me Home. And while the album was far from bad, it was the sort of record that showed the signs of many delays and revisions, especially in the disjointed midsection and the inclusion of the one 'hit' he had at the end of the album 'All My Life (In The Ghetto)' with Lil Wayne & will.i.am. Far from bad - with solid West Coast-flavoured production and Jay Rock's aggressively potent bars, it's still a good record - but it lacked the cohesion and power that would later characterize TDE's later releases throughout the next few years.
And yet across every guest appearance on those TDE records, Jay Rock was spitting his ass off, showing real lyrical improvement in terms of his bars and punchlines and the hype for his sophomore release was palpable... and yet it kept getting pushed back or delayed indefinitely. After an exit from Strange Music last year, singles finally began trickling out at the beginning of June and we all had reason to believe that Jay Rock was going to deliver, but I admit I was a bit skeptical, if only because the extended recording process and delays might have led to the same lack of cohesion. But now it's finally here: does 90059 deliver?