2017 has not been that year, and it's a little tough to explain why. You could make a comparison to 2014 in how so much of this year defaulted towards average instead of a more pronounced brand of awful - I'm certainly not as angry towards this list as I've been in previous years - but the truly excellent hits were much stronger in 2017. What I think has befuddled some critics is how pop was effectively overtaken by the hip-hop and R&B aesthetic on the Hot 100 - it might have become more pronounced in 2013 but in 2017 the takeover was complete, and if you weren't paying more attention to streaming instead of radio, you were going to be left behind. And thus in 2017 the truly bad songs are a bit of a mix of the pop songs tumbling towards the monogenre and the lazy, bargain-barrel dumpster fire that is the dregs of trap. And again, to establish the rules the songs had to debut on the year-end Hot 100 list for 2017, and purely boring doesn't just cut it for me. Given how much of this I've covered on Billboard BREAKDOWN, I've long been numbed to the endless swirl of interchangeable trap bangers and their brand of disposable mediocrity. If you want to land on this list, you need to really irritate me or piss me off, so let's get going with some Dishonourable Mentions!
Look, I don't hate Migos - in fact, I'd make the argument that 2017 was the first year I understood their appeal at all, and at the very least Offset seems like he's got a promising career ahead of him. But of their songs and collaborations to make the year-end list, this was the one I liked the least, mostly because it was indicative of everything I find intolerable about the group: a by-the-numbers trap beat fused with a melody that was half theremin, half atonal drone, Gucci Mane utterly failing to keep up with Migos, who are on their choppy free association pileup of references that seem to actively get stupider the more you think about them. Between Quavo counting the time as if he was on Sesame Street, Offset with again the best verse talking about being in his girl's ovaries, and Takeoff remaining irrelevant, this was a turgid slog of a song with a chorus, I should remind you, about taking your girl and getting her slippery with their brand name porn and adlibs. Well ladies, if Quavo rapping about his ice tray gets you excited, all the power to you, but I'm skipping this.
This year, Halsey released hopeless fountain kingdom and it sucked, an overwrought pretentious mess that I think everybody forgot existed a good few weeks after it dropped. And yet because the radio finds her safe and inoffensive enough, she continues to get hits - and since her single choice is crap, instead of 'Strangers' we got 'Now Or Never', a song that ripped off Rihanna's 'Needed Me' for a colorless slice of ugly relationship melodrama where Halsey prostrates herself in front of her partner saying they're always right, before then trying to draw a line in the sand and then just wanting this partner to nail her. And for a song like this to remotely work, there'd need to be some sort of sexual appeal, but the production is a trap-infused tuneless bore, and Halsey has the charisma of autotuned mush. It's not sexy, it's not convincingly melodramatic, it's just ugly flavourless mush - America, you let this become a hit over any track from Lorde, what's wrong with you?
Not much to say about this one, except that Playboi Carti has never been interesting or compelling in his mumbled blend of incoherent adlibs that don't rhyme with anything. The only reason this isn't higher is a decent sample that the production swamps in ugly bass, but at least it's more interesting than Playboi Carti's inability to string more than four bars together consistently, even as he tries to say he's your bitch's 'dad'. I would say of all the artists on this list he's the least likely to have a future, but it turns out there are already dead careers higher on this list! Let's add his to the pile.
Look, I had the appeal of this song explained to me, and in the worst moments when it feels like you're on the top of the world as your sanity and pain collapses in around you in existential emptiness, I can see why a song like this would click, especially with a younger audience in 2017. That said, Lil Uzi Vert's autotuned caterwauling sounds like a cat in the microwave, the ugly tap of the keyboard that punctuates the oily goop of the melody, and if he was looking to make his ode to a traumatic breakup connect, maybe he shouldn't have filled the other bars with counting his money, artless bragging, and trying to steal your girl. And having listened to the rest of Luv Is Rage 2, I feel this needs to be stressed: existential emptiness might explain your behavior, but it doesn't excuse it, or make you any less of an incoherent annoyance, and tenuous subtext can only get you so far. It kept it off the list proper, but man it was close.
Look, I reviewed Machine Gun Kelly's bloom earlier this year: this sucked then and it sucks now, taking a perfectly good Fastball sample and trying to turn it into another toxic relationship song that is nowhere near as interesting as either MGK or Camila Cabello think it is. Her raspy upper register sounds awful as she tries to croon through a non-explanation of the reason why she's still with this guy, and somehow MGK manages to sound worse, with the most basic flow of his entire career that's about the furthest thing from sexy. It's an incredibly wonky fix, trying to fuse a melodic progression that's the furthest thing from sexy against production that's a desaturated, grooveless mess, too bright and faux-elegant in the keyboards to capture any sort of edge but with absolutely no momentum to be a decent pop rap song. In other words, it's not the only example of fuckboi rap on this list, but it is a pretty gross one.
Look, you might not like Ed Sheeran, but I'd take him over this mush-mouthed wannabe any damn day of the week. Somehow this nearly stayed a full year on the charts because adult alternative radio needs something gutless and generic to fill time, but 'Say You Won't Let Go' is somehow even worse, mostly because the entire drips with insincerity. Forget how your prospective lover probably doesn't want to be reminded of her throwing up the first time you met, but in the prechorus Arthur blows her off when she asks him to come home with her - and then he spends the rest of the song desperately trying to get back in her good graces with the biggest ripoff of 'Thinking Out Loud' since Thomas Rhett. And I get that there's a certain charm to mundane details and love that lasts years, but when you start saying you want your ghosts to stay in love, it's completely overplaying your hand and just gets really damn creepy, especially with all the saccharine faux-romantic framing around it. I might not like Ed Sheeran's 'Perfect' for as utterly dull as it is, but at least he's got a better grasp of sincerity than this treacly slog - next!
I don't think the song is getting the righteous flogging it thoroughly deserves, mostly because I think everyone decided to give Yo Gotti a pass after finally getting a hit with 'Down In The DM' - a song, for the record, which barely missed my worst hits last year! But at no point does Mike Will Made It actually give Yo Gotti any sort of defined tune to work with beyond an barely audible weedy fragment. But there was a part of me that was kind of forgiving of this - it's a pimp anthem, and the first verse wasn't terrible despite a lot of rhyming words with themselves. But then Nicki Minaj shows up to rhyme China with itself three times, then rhyme it with vagina, and then China again! And look, I get Nicki's dead-eyed schtick is preferable to her just phoning it in on pop songs, but does anyone actually like her saying she's going to be a ditz on your dick? And then somehow Yo Gotti makes it worse, not just the pointless Too Short samples but then going on about how his haters should bleed once a month like bitches do, or how pillow talk is for hoes despite you praying for the pussy in your last verse, or how he says he doesn't make drama on social media despite your biggest hit being all about that in the DMs! Look, respect to Yo Gotti for being in the game this long, but what doesn't reek of non-effort in this song - namely the hook - is just incompetent. Enjoy your run, dude - just know that when Nicki stops answering your popularity will go the same way.
And now to the list proper...
10. This is the sort of song I actually feel a little awkward placing on a list like this, mostly because these two will never have another hit and somehow, I have more of a Twitter presence than they do. And that's weird to me, because it can almost feel unfair going at young kids who have already been forgotten, outside of being the punchline. No jokes, I was actually considering leaving this song off the list... and then I relistened to it.
10. 'Juju On Dat Beat (TZ Anthem)' by Zay Hilfigerrr & Zayion McCall
Billboard Year-End Chart Position: #63
9. If you're looking for a white rapper who has a better year than he probably deserved, it was Post Malone, whose debut you all decided I should review for my fourth year anniversary - thanks for that. And you know, he seemed like a likable enough dude that I tried to give him a chance: 'Candy Paint' is still a good song and I even tolerated 'Congratulations'. But then came his stupid as hell comments about if you were looking for depth in your music don't listen to hip-hop, and his pileup of weak excuses soured me on him again. Oh, and he released this:
9. 'rockstar' by Post Malone ft. 21 Savage
Billboard Year-End Chart Position: #56
8. And speaking of fuckboi rap...
8. 'do re mi' by blackbear
Billboard Year-End Chart Position: #98
7. Going into 2017, I had the hope that in the rise of the current U.S. political establishment that there'd be some protest music that'd gain traction - given the polarized media climate, there'd definitely be a passionate audience. But watching a Dead End Hip Hop review with Uncommon Nasa placed things in perspective, that when you target or weaken the support structures and livelihood of artists who'll speak truth to power - which, by the way, this new tax bill directly does, as well as pretty much any self-employed YouTuber in the U.S., just to provide some context - it becomes that much harder to make that art. So most listeners are left with established artists in the mainstream... who give us this.
7. 'Chained To The Rhythm' by Katy Perry ft. Skip Marley
Billboard Year-End Chart Position: #73
6. So I mentioned Vine earlier, and I'll admit for as much awful music as it pushed to the charts, there were Vine stars who made the jump to YouTube who I actually don't mind. A lot of them fall in the David Dobrik vlog group, and one of them is Gabbie Hanna, who actually released a few songs of her own this year that I actually thought weren't bad at all - I think her vocal tone would be better towards rock or emo or punk, but they weren't bad pop tracks. But then she cited this person as an influence in one of her vlogs and I couldn't help but cringe: Gabbie, girl... you can do so much better.
6. 'Issues' by Julia Michaels
Billboard Year-End Chart Position: #29
5. So coming back to artists who didn't have a good 2017...
5. 'Fake Love' by Drake
Billboard Year-End Chart Position: #37
(for some reason Drake didn't put out a video...)
4. And on the topic of awful singing...
4. 'Swang' by Rae Sremmurd
Billboard Year-End Chart Position: #64
I have no idea how to evaluate Rae Sremmurd's success in 2017 - 'Black Beatles' was huge and Swae Lee got a prime guest spot by ripping off The Weeknd on 'Unforgettable' with French Montana, but beyond that? Apparently they're putting out a third SremmLife in a month - you know, start off 2018 right - but 'Perplexing Pegasus' wasn't really much of a hit and I have no idea if they'll be able to sustain momentum. What I can tell you is that I don't even think Rae Sremmurd apologists liked this and it should be obvious why. Because I actually don't think the synth-heavy production is that bad and the lyrics... well, I think Slim Jxmmy might regret dropping out of school when his career flames out, but beyond that it's just vapid, half-formed rhymes that are more a free association pileup than actually meaning anything. No, this song is on this list for that hook, where Swae Lee leaps into his ear-grating falsetto where it's clear that not even autotune could have corrected for how badly he is offkey. It's honestly a little amazing, you have to seriously try to sound that awful, and the fact that nobody in audio engineering decided to ask for a second take blows my mind. And it might be rare that I put a song this high on the list for one solitary thing, but it's the sort of sound that makes me want into oncoming traffic, and if it didn't kneecap Rae Sremmurd's prospects as a duo going forward, it certainly was a blow, for good reason.
3. In contrast, in comparison with one thing that made a song appalling, here's a song made atrocious that will show up on everybody's list for all of the things.
3. 'Look What You Made Me Do' by Taylor Swift
Billboard Year-End Chart Position: #39
I think every music critic on the internet has already picked this song clean - its defenders are nowhere to be seen, and with reputation sinking like a stone with both critics and audiences it's hard not to see 'Look What You Made Me Do' as the biggest miscalculation of Taylor Swift's career. But what makes this song perversely fascinating is that there was potential here - I'm not kidding, between those staccato piano chords driving the prechorus and bridge and Taylor Swift playing into her surprisingly potent nasty side, there are traces of something that might have clicked. And yet whenever I get close to defending it the song reveals new and excruciating ways to piss me off: the framing of a narrative that if it does exist barely makes a lick of sense; the complete inability for the production to sell genuine menace thanks to a hook sampling 'I'm Too Sexy' and Jack Antonoff reading the entire situation as camp, which Taylor is not selling; the utterly incoherent pile-up of noises that on the verses and throughout the hook including what sounds like samples from We Are The Strange that nobody has called out; and finally an utterly confused victim narrative that not sounds divorced from reality or any specific details, but can't even fit within the context of the album! Critics have already made comaprisons to this sounding like a Black Eyed Peas song - and they're right - but what's truly galling is that Taylor Swift thought this deluded melody could soundtrack a convincing villain song! No, if you want to look at a villain on the Hot 100...
2. If you only get your exposure to what's popular in the mainstream off of the year-end lists, you might not understand the depths of my venom towards this guy, mostly because most of his songs were never big enough to break through in the mainstream - they charted, but mostly in the bottom half of the Hot 100, never really breaking through, and his one other hit this year was as a guest with a much more promising artist. But if we're looking for one of the acts who spent the year at the forefront of the cultural garbage fire, it's hard to find an act more central to the conversation than Kodak Black.
2. 'Tunnel Vision' by Kodak Black
Billboard Year-End Chart Position: #55
1. ...okay really, was it ever going to be anything else?
1. 'Body Like A Backroad' by Sam Hunt
Billboard Year-End Chart Position: #8
Genuinely shocked that Look At Me! wasn't on here.
ReplyDeletethe only camila song that doesn't suck that i can accept hate for is 'bad things'.
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