It's hard as a critic for me to talk about Taylor Swift.
See, when she burst onto the scene in the late 2000s, I had conflicting feelings on her. On the one hand, I found her songwriting sloppy and lacking depth, I found her instrumental compositions to be a little uninspired, and she didn't exactly stun me with incredible vocals. On the other hand, she had a knack for solid hooks, a fair amount of charisma and personality, and her songs had a real sense of honest populism to them. They felt clumsy, but it was authentic and came from a place of reality for Taylor Swift and her legions of fans could identify with that. And with her album Speak Now, it seemed like she was going even further in that country-flavoured direction and her songwriting was slowly getting more refined.
And then something happened. Some have blamed her, some have blamed her label head Scott Borchetta for bringing on Max Martin and Shellback, but Red was a 180 from the depth and more mature songwriting of Speak Now, going for a flagrantly pop focus that mirrored the sell-out of her spiritual predecessor Avril Lavigne in starting in down-to-earth, detail-heavy, authentic songwriting and who had no idea how to age artistically. And I'll be blunt - I really did not like Red when I reviewed it on my blog two years ago and drew that exact same parallel. Looking back on it now... well, the album was transitional. It was partially filled with the country-flavoured songwriting I appreciated, but it was also very clear she was going to go in the pop diva direction - which on every level did not strike me as a good choice. Her greatest strengths in her songwriting was detail and relatability, and she was going to throw it out for songs that emphasized and reveled in a shallow worldview that flew in the face of any artistic growth or maturity? You don't get songs like 'We Are Never Ever Getting Back Together', 'The Lucky Ones', '22', and especially 'I Knew You Were Trouble' if you're maturing artistically.
But whatever, she's going for pop now - I can roll with that. But I did not know what to expect coming from her new album 1989, reportedly inspired by the pop music of that year. And having gone back to look at that year, 1989 was a terrible year for the pop charts, where the biggest artists were Chicago, Paula Abdul, Bette Midler, Milli Vanilli, Richard Marx, and plenty of others peddling easy-listening schlock. Now of course Taylor Swift is obviously saying she's drawing more of her influences from Madonna, who did have a good year in '89, but every female pop star pulls from Madonna and Taylor Swift always struck me as a lot closer to Debbie Gibson, who charted higher than Madonna that year anyway. That said, Taylor Swift said she was also drawing influence from Annie Lennox, who most people probably remember most from her work with the Eurythmics - which, okay, that's interesting. And when you start digging into the songwriters working with her, you get Max Martin and Shellback, but I also saw writing credits from Jack Antonoff, the guitarist of fun. and frontman of Bleachers, and Imogen Heap, two artists who dropped some of my favourite albums of this year. So I had to check out 1989 and I honestly hoped for the best - sure, I didn't like 'Shake It Off', but there had to be more here than that, right?